1. Research

The first step in the product ideation process is idea research and this phase takes place on the online platform. The idea research phase consists out of several parts, this is to build a well enough basis for the platform participants. During the pre-research phase, facts and information are gathered about the Designment using a variety of sources. This creates a clear picture of what kind of information is available and helps on expanding ideas. Furthermore a detailed interview and the Designment description will be a major source of research information for the platform participants. The Designment description will lay out all the necessities surrounding the Designment. On the online platform there is also space for inspiration called the ‘inspiration wall’. This is where inspiration can be gained and shared with all the other participating designers.

All the information gained during the idea research phase, will be the start of the ideation process and will include all of your requirements. The next step in the ideation process Idea generation, click here to learn more. If you are interested in what we can do for you then do not hesitate to contact us for a free consultation.